Shopping online just got a whole lot better for Canadians. Google has officially rolled out its new AI-powered Try-On feature across Canada, bringing a virtual fitting room experience right to your screen. No more guessing if that jacket will actually look good on you – now you can see it for yourself before buying.
How Does It Work?
This smart tool was first introduced in the U.S., and it uses Google’s custom image generation model specially designed for fashion. What makes it different? It understands how clothes behave in real life – how fabric folds, stretches, or drapes on different body shapes and sizes. So instead of seeing clothes on models who might not look like you, you can upload your own full-body photo and get a realistic preview of how the outfit fits on your body.
Try-On Anytime, Anywhere
Using the feature is super easy. When you’re browsing clothes on Google Search, Google Shopping, or even Google Images, just tap the “Try it on” icon on the item you like. Upload your photo, and within seconds, you’ll get a clear look at how that outfit might suit you. Want to try different colors or styles? Go for it! You can mix and match as much as you want without leaving your couch or worrying about returns.
If you find something you love, you can save your look, share it with friends to get their thoughts, or head straight to the merchant’s site to make your purchase. It’s like having a personal fitting room at home, making online shopping feel more interactive and fun.
Powered by Google’s Massive Shopping Graph
Google’s Try-On tool isn’t limited to just a few brands or stores. Thanks to Google’s Shopping Graph, which indexes billions of apparel items from retailers worldwide, you get access to an extensive range of options. This means whether you’re hunting for a casual tee or a fancy dress, you can try-on virtually before buying.
A Step Toward Smarter Shopping
This new feature is part of Google’s bigger goal to make shopping more personal, interactive, and easier through AI technology. It joins other handy tools like price alerts to help shoppers feel confident about their purchases.
With Try-On now available in Canada, online shopping is less of a guessing game and more of a fun, stress-free experience.
