Google Pixel 10: It’s wild to think we’ve already hit 10 generations of Pixel phones, but here we are. The Pixel 10 series is official, and it’s easily Google’s most AI-focused lineup yet.
At first glance, the Pixel 10, 10 Pro, and 10 Pro XL (not counting the Fold) look like polished versions of last year’s Pixel 9. Some things haven’t changed, a few even took a step back, but there are plenty of upgrades that make them worth a look. With preorder deals available before the August 28 launch, here’s a quick breakdown of why you should or shouldn’t pick one up.
Why you should buy a Google Pixel 10:
The Pixel 10 sticks closely to the Pixel 9’s design but is a bit thicker, and that’s on purpose. Bigger batteries are inside, and Google is also the first Android brand to add Qi2 magnets for wireless charging. This makes charging easier and unlocks MagSafe-style accessories like wallets, stands, and grips.
Under the hood, the new Tensor G5 chip (built by TSMC, not Samsung) powers new AI features while boosting performance and efficiency. Highlights include:
- Magic Cue, which serves up contextual info right when you need it.
- Voice Translation for calls, handling real-time translations on-device.
- Smarter cameras, with features like Auto Best Take and Camera Coach.
And yes, the base Pixel 10 now has a triple-lens setup with a 5x telephoto, matching its Pro siblings in versatility while keeping the same price as last year.
Why you might skip it
Even with the G5 chip, the Google Pixel 10 probably won’t match the raw power of Snapdragon 8 Elite phones, especially with a newer version coming soon.
Google has also improved display tech for people sensitive to screen flicker, but the Google Pixel 10 Pro only bumps the PWM rate to 480Hz, which is still short of recommended levels. The base Pixel 10 doesn’t get the feature at all.
Another catch is the lack of a SIM card slot in U.S. models. It’s eSIM-only, like iPhones. That makes switching carriers or phones less straightforward, especially if you’ve had eSIM headaches before.
Who should (and shouldn’t) buy
If you have a Pixel 9, the Google Pixel 10 probably isn’t worth it unless you’re set on Qi2 charging or the newest AI tricks. But if you’re on an older Pixel, this is a solid upgrade. If budget matters more, older Pixels like the Pixel 8 are still supported for years.
When compared to rivals like the Galaxy S25 series, it comes down to priorities. Do you want top-tier performance, or a phone designed around AI and ease of use?
If AI smarts and extra convenience sound good to you, the Pixel 10 is your phone. The next step is deciding which model fits your needs.
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